Great Day Improvements, LLC is a Cleveland-based, national commercial and residential remodeler best known for its Patio Enclosures™ sunroom brand – one of the most recognized in the sunroom industry.
"After an extensive Web agency search, we selected Evolve, and couldn’t have been happier with our choice. Todd Bertsch and his team demonstrated a passion and commitment to our project from the very first phone call. Their organization, attention to detail, and project management skills kept our extensive project on track and on budget every step of the way. Todd Bertsch and team delivered a beautiful, engaging site that is easy for customers to use, incorporates custom features like our stunning photo galleries, and interfaces with our internal data systems. Thank you for being the best partner a company like ours could ever ask for."
With prior knowledge of the company and its products, as well as a long-standing partnership, we worked together to create a new website design that would ultimately increase conversion rates and improve user experience.
With its users in mind, we kept the website’s focus on images. On any page, whether reached by mobile or desktop, users consistently see beautiful images of the product. Due to the amount of photography, page speed was another necessary consideration. Website speed tests were performed to ensure that images loaded quickly for a flawless user experience.
Although our initial focus was on user experience, there were many other factors to consider for the Patio Enclosures website. Since the original launch of patioenclosures.com, the Evolve Marketing team has maintained a search engine optimization (SEO) program to maximize the company’s online presence. As we transitioned to the new site, it was necessary to ensure that we not only retained but also improved current rankings, without losing any traction.
Through extensive research on Google web search and Google image search, we were able to plan for a smooth transition from the old to the new site. The ultimate result of these efforts is a website optimized for a great user experience and a stronger online presence.