NEWS & INSIGHTS

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How Will You Utilize The Web to Celebrate Earth Day?
June 12, 2011

Many of us believed the inception of the PC and the Internet would help us cut down on our waste and paper products. However, as we quickly found out, this was not the case. In fact, in most cases, it's created more. As Earth Day approaches, let's all take a little time to look at our business practices and see how we can use the online channel to reduce, reuse and recycle.

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Business Card Design - The Art of Saying Hello
June 12, 2011

A business card is your first opportunity to tell your story and establish your branding image. People may toss it after they've digitally entered it into their email contacts list, but it's still your first impression, your first or second touch point with a potential client or customer. So make it great. Make it standout. Make it memorable.

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The Importance of Local Search
June 12, 2011

According to a TMP Directional Marketing Local Search Usage study, 31 percent of consumers are now using search engines as their primary resource for local business information. Combined with IYPs (Internet Yellow Pages) and local search sites such as Google Maps or Yahoo Local, the online channel now accounts for 61 percent of all primary sources of local business information. Take a look at your analytics, and I bet you'll see some of your referred visitors are from local search. If not, then it's time to get local.

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Evolve Marketing - Akron, OH Digital Marketing Agency
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