on the table 
Greater Akron

Helping the Community to Join a Conversation
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On the Table Greater Akron is a recurring event that brings together residents from all walks of life to share a meal and discuss ways to strengthen the community through such important topics such as diversity, equality, drugs and addiction. Through a website redesign, PPC campaigns, paid and organic social posts, and print pieces, we helped this local chapter of a national event spread the word and start conversations.

Designs with Conversations in Mind

In collaboration with Akron Community Foundation, who hosted this event, we knew we wanted to design a notepad that would encourage participants to take notes during their conversations, but we went a step further in recommending stickers as well. Participants were encouraged to wear the stickers, stick them around town, and post on social media, all in the spirit of continuing these important conversations even after the event ended.

On the table greater akron - sticker and notebook designs
On the table greater akron - social media posts and PPC banners

Paid Advertising & Organic Social

We worked closely with the Akron Community Foundation to strategize, write copy, and design a series of paid ads and organic social posts, all of which worked together on various platforms to reach a wider audience and encourage people to sign up to host or participate in a conversation.

Social Content Worth Sharing

By featuring a mix of fresh, impactful graphics with event details, along with quotes and videos from past hosts and participants, the campaign offered a great variety of visuals and compelling content to appeal to our wide audience and encourage participation.

On the table greater akron - Metro RTA bus ad design

A Vibrant and Focused Design

We designed and developed a simple-to-use website that focused on two main goals: signing up to host or participating in a conversation. We included a mix of content that helped inform, inspire, and educate users about this event. We designed this site with a vibrant palette and tons of great photography to showcase past events and the people involved.

On the table greater akron - website design and development
Evolve Marketing - Akron, OH Digital Marketing Agency
Developing strategies. Designing experiences.

Driving growth.